Snap, scoop and share

‘Snap, scoop and share’ was a brief set by YCN for cornetto wanting to encourage people to snap off the bottom part of the cone to use to share with others. My solution to this wasn’t to create a wrapper that just looked nice but to create a wrapper that encouraged people to ‘snap, scoop and share’. The bottom part of the cone has a strip around it that when pulled allows for a gap in the wrapper to allow for the cone to snapped while keeping the wrapper intact on the main part of the cone and the end bit. I really enjoyed making this as I liked the novelty of having a big ice cream cone and a mini one that has it’s own little cone wrapper.